Total $0.00


Wisconsin Resort Implements Rainmaker’s Industry-Leading Revenue Optimization Solutions

ALPHARETTA, GA. — Jan. 11, 2018 — The Rainmaker Group (Rainmaker), a leading provider of cloud-based hospitality revenue and profit optimization software, today announced that Lake Lawn Resort in Delavan, Wis., has selected a comprehensive solution suite, including guestrev®, grouprev®, revcaster® and revintel®, to optimize hotel revenue and drive competitive advantage at the 271-room property. The agreement expands Rainmaker’s footprint in the upscale hotel and resort market.

Lake Lawn Resort, located less than 90 minutes from Chicago, is a popular destination for couples, families, wedding parties, and business groups. The property’s management team wanted a comprehensive revenue optimization suite that not only would allow them to analyze total guest value and gain an edge on the competition but also would interface with other software systems the hotel uses, including solutions from Springer-Miller Systems and Amadeus. In addition, they wanted a cloud-based suite that would offer predictable IT costs and provide an accelerated return on investment. After a thorough review, they selected the Rainmaker solutions based on features, functionality, and ease of implementation.

“This is our first automated revenue management system purchase, so we had a lengthy list of items on our wish list,” said Jacob Davis, director of resort revenue at Lake Lawn Resort. “We talked with several other vendors, but none of their systems had the ‘wow factor’ of the Rainmaker suite. Already, guestrev has helped us with pricing recommendations, while revintel has helped with forecasting and budgeting. We’re doing better than ever in terms of both occupancy and RevPAR, and we look forward to seeing what the future holds as we continue to use the Rainmaker platform to build our business.”

Lake Lawn Resort has implemented the following revenue and profit optimization solutions from Rainmaker:

  • guestrev, an intuitive and easy-to-use revenue management solution that analyzes total guest value across a hotel or casino property to forecast and price rooms;
  • grouprev, an innovative group pricing solution that streamlines the process of responding to group RFPs by analyzing historical data, future demand and price sensitivity to recommend the best pricing for group business;
  • revcaster, a powerful rate shopping tool that gives hoteliers access to real-time actionable market data, so that rates can be set against the competitive landscape; and
  • revintel, an intuitive business intelligence solution that improves day-to-day revenue management by mining various data sets and providing deep insights at a granular level.

“Lake Lawn Resort’s selection of our solution suite is an endorsement of our ability to meet the unique needs of the upscale hotel and resort market,” said Tammy Farley, president of The Rainmaker Group. “The combined power of the guestrev, grouprev, revcaster and revintel solutions not only drives guest bookings but also helps hotels increase profitability and outperform the competition. We’re excited to welcome Lake Lawn Resort to the Rainmaker family, and we’re confident our revenue and profit optimization suite will be a driving force in taking the property to the next level.”

Situated on 250 acres along Delavan Lake’s picturesque shoreline, Lake Lawn Resort is the ultimate destination for year-round getaways. The property includes 271 guest rooms, three restaurants, three pools, a fitness center, a marina, a full-service spa, and more than 32,000 square feet of meeting space. The resort is also home to the championship Majestic Oaks Golf Course, one of the Midwest’s premier golf destinations.

About Rainmaker

Rainmaker is the hotel revenue and profit optimization cloud. The company partners with hotels, resorts and casinos to help them outperform their revenue and profit objectives. Rainmaker’s cloud-based solutions for transient and group pricing optimization, forecasting, and revenue-centric business intelligence are designed to help hoteliers streamline operations, enhance revenue optimization processes, improve lead performance, and drive guest bookings. Recognized as one of the top privately held companies in the United States, Rainmaker has been named to Inc. 5000’s ‘Fastest Growing Privately Held Companies’ for the last seven years and to the Atlanta Business Chronicle’s list of ‘100 Fastest Growing Companies in Atlanta’. Rainmaker serves hospitality customers throughout the world from its corporate headquarters in Alpharetta, Ga. and from offices in Las Vegas, Portland, Ore., and Singapore. To learn more about Rainmaker and its suite of hotel revenue and profit optimization solutions, visit

Contact: Dana Glaze / 470-440-2041

Related News

Rainmaker Executives Featured at Hotel Revenue Conference 2018

Rainmaker’s revcaster® Powers Newly Enhanced Market Intelligence for Omni Hotels & Resorts

The Rainmaker Group Ends 2017 with Record-Breaking Growth

The Rainmaker Group Closes Sale of Multifamily Housing Assets

Fontainebleau Miami Beach Selects Solution Suite from Rainmaker to Optimize Hotel Revenue and Drive Competitive Advantage

Rainmaker Announces Antitrust Clearance from U.S. Department of Justice, Clearing the Way for Completion of Multifamily Assets Sale

Rainmaker Ends Q3 2017 with High-Growth Momentum

Rainmaker Executive Dan Skodol a Featured Speaker at Best Western Hotels & Resorts 2017 Annual Conference

Rainmaker Executive Angie Dobney to Participate in Panel Discussion at TribalNet Conference & Tradeshow

Rainmaker and StayNTouch Partner to Help Hotels Increase Bookings, Optimize Revenue and Boost Profitability

Rainmaker Ends Summer with Record-Setting Performance and Growth

Rainmaker Executive Ellis Connolly to Moderate Panel at Stay Boutique Leadership Conference

The Rainmaker Group Wins Prestigious GGB Gaming & Technology Award

Rainmaker President Tammy Farley to Present Revenue Generation Session at AAHOA’s 2017 Women Hoteliers Conference

Rainmaker's Angie Dobney Demonstrates Revenue and Guest Loyalty Optimization Strategies at BITAC Casino Resorts 2017

The Rainmaker Group Ranks on Inc. 5000 List of America’s Fastest-growing Private Companies for Seventh Consecutive Year

Rainmaker to Advocate Industry Education and Innovation as Presenting Sponsor of 2017 Hotel Data Conference

Rainmaker Continues Strong Growth Trajectory with Record Setting First Half of 2017

the D Las Vegas Increases Profitability and Efficiency with Revenue and Profit Optimization Solutions from The Rainmaker Group

The Rainmaker Group Continues Support of HSMAI Initiatives as Platinum Sponsor of 2017 Revenue Optimization Conference (ROC)

All News »

Please login or register to post a comment.