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Tag : hotel marketing

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Online Hotel Marketing — A Hotelier’s Guide to Inbound Marketing

September 25, 2017

When done correctly, it’s especially effective because it focuses on attracting and engaging the traveler without underestimating their knowledge and...

Are Hotels Coveting only Half of the Millennial Market? Part Two

September 21, 2017

By David M. Brudney, ISHC, Founder and Principal, David Brudney & Associates Part I dealt with understanding the millennials and their mindset - - now...

Tambourine Shares Why We Need to Talk About Hotel Marketing Metrics

September 21, 2017

Unfortunately for hotel marketers, our industry is drowning in metrics. From “look-to-book,” to unique visitors, to sentiment scores, to...

Are Hotels Coveting only Half of the Millennial Market? Part One

September 18, 2017

By David M. Brudney, ISHC, Founder and Principal, David Brudney & Associates Like so many of you, I am smitten with reports on how hotels - - heavily...

How to Turn Your Hotel Guests Into Brand Ambassadors

September 13, 2017

By Kacey Bradley Whether you're running the world's most successful business or one that's just starting out, you're going to have one...

The Secret Weapon Page on Your Hotel Website – Tambourine Insights

September 1, 2017

It may be the most boring place on your hotel website today, but your policies (and/or FAQ) page represents a major magnet for SEO traffic. Why is that?...

Minor Hotels Partner with CRM Leader, Cendyn

July 25, 2017

Cendyn selected to enhance their guest engagement and loyalty strategy across all brands  Boca Raton, Florida – July 25, 2017 – Cendyn, the...

6 Ways Hotel Marketing Can Generate More Leads for the Sales Team

July 19, 2017

Achieving group and meetings revenue targets can make or break your property’s annual performance. But incredibly, most hotel group sales departments...

Six Questions For Your Marketing Team

June 7, 2017

By Larry Mogelonsky, MBA, P. Eng. (www.hotelmogel.com) No matter the time of year or how well your occupancy figures look for the quarter at hand, the prep...

Accubase Simplifies Hotel Marketing and Technology Solutions with Acculists

May 25, 2017

Nokomis, FL - Accubase, a marketing technology research and services company, is now introducing Acculists. These customized marketing technology lists offer...

Tambourine Shares 20 Surprising Digital Marketing Stats Every Hotel Marketer Should Know

April 12, 2017

We dug up these 20 digital marketing nuggets (across all industries) to help you benchmark your efforts and determine which efforts are worth while. Hotel...

Now Available for Download: HeBStrategy Q1 2017 Hotel Marketing, Technology, and Trends Whitepaper

January 12, 2017

As part of its position as a hospitality industry thought leader, HeBS Digital is pleased to announce the release of the first in a series of HeBStrategy...

Hotel Marketing: 10 Things That Worked in 2016

December 14, 2016

Marketing can often seem like a bottomless pit of possibilities. The days of investing in only a few marketing channels are long gone. Now, there are endless...

What Drives Guests to Be Promoters of Your Brand?

December 14, 2016

In previous research conducted, we’ve seen that the Net Promoter Score has a positive correlation to a hotel’s TripAdvisor rating....

Cutting a Bald Man’s Hair

December 8, 2016

by Georges Panayotis Franchise contracts are based on a reciprocal commitment between the investor-operator and the brand. Since investment funds set their...

Marketing Outside the BOX 2017

November 11, 2016

by Priya Patel Hospitality marketing has made waves in the revenue stream in the last few years and lately we are seeing more and more ad campaigns, banners,...

Your Property: ‘On Fleek’ with Millennials

October 13, 2016

By Cory Falter What’s an 11 letter word, beginning with an “M” leaves many advertisers clueless? Millennials. The group of young adults...

What’s Driving Guests to Make Their Travel Decisions?

August 19, 2016

Recently Google published the Google Playbook for Travel — a detailed overview of the trends and learnings of consumer behaviour while booking...

What The Rio Olympics Means For Your Hotel

July 27, 2016

By Larry Mogelonsky, MBA, P. Eng. (www.lma.ca) Rio 2016 is upon us, and that means two solid weeks of having a reason to actually watch broadcast again...

The Power of Email Automation and Why it’s Important

June 1, 2016

Automated transactional emails can be the cornerstone of a hotels' communication strategy – they share details about the transaction, include all...

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